a Dodge Dart which would become our lead car, had a rate of $6 per day, $30 per week and 6 cents per mile. We arrived at a daily rate of $8.50 which included 75 free miles. Typically the weekly rate was 5 times the daily rate and in this example 5 times $6 the daily rate equaled $30 plus of course the mileage. With the free miles we decided that we would not offer a weekly rate. The renter paid by the day regardless if the rental was one day, 7 days or whatever.
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